PPC Management Provided
Social Advertising Projects
Successful PPC Remarketings
Successful PPC Remarketings
Directly complementary to SEO, sponsored or commercial links can quickly generate targeted traffic from search engines via Google Ads and Bing Ads. Even though we work with Google Ads, Yahoo & Bing Facebook Ads is gaining momentum, but Google remains by far the most important player with very high market shares (+ 95%) because of providing ACTIVE USERS who are looking for services or product they want to buy or know more.
Over the years, we have deepened our knowledge and developed expertise in setting up and managing PPC marketing campaigns for search engines. Depending on your budget and objectives, we will develop your online marketing on the main existing platforms to date
Display Network Ads or GDAs
Mobile Application Downloads
Mobile Application Ads
Dynamic campaigns based on your content to exploit the long tail
Do you still think that man is more responsive than the machine?
Maximize your impact with visibility of your products in an image in the search
Do not miss a sale, stay in touch, and educate your customers
The first step is we take is we discover your business and your goals. How are people searching on Google, and the search engines? What are your competitive advantages? Who are your competitors? What is your CPA max, CPC max and your target turnover?
Once we have the answers to these questions, our team develops a unique ads strategy that will be tested and optimized.
Defining your keywords
Creating your landing page
Before thinking about any optimization of your bids or your landings, we must ensure that the relevant traffic coming to your site is flawless and that you have high print rates.
This includes reviewing your Google AdWords’ or now Google Account and search terms, as well as expanding the negative word list. To measure traffic quality more quickly, we drive campaigns using micro conversions that measure engagement and therefore traffic quality.
Check the search terms
Maximize the CTR (Click through rate)
Maximize visibility (impressions) at the top of the page
Optimize based on commitment
For more complex accounts, management can not be done entirely in manual, so we use machine learning solutions and use your data to maximize the performance of your campaigns.
Landing pages are also a very important performance factor. We optimize your landing pages to maximize conversion rates and therefore the ROI of your campaigns.
Now watch your progress … wow!
Then? We accompany you on all digital levers.
Here at Sq Expertise we are excited to work with Bing as a Bing Ads Certified Partner. Because Bing is the second largest search engine in the world, Bing Ads is a good addition to your online marketing.Our experience shows us that the cost per conversion can be up to 60% lower than on Google ads in long run. It's definitely something to consider!
We will combine our optimization techniques with an advanced configuration of the Google Analytics tool to track your visitors' behaviors and give you a clear view of how people search, share and engage.
Capitalize on users' queries and make your ad appear at the top of search engine page results (SERPs). Sq Expertise is Google Ads certified and guarantees continuous optimization of your online advertising campaigns to maximize your return on investment. We will combine our optimization techniques with an advanced configuration of the Google Analytics tool to track your visitors' behaviours and give you a clear view of how people search, share and engage.