Register the main domain: It is important to decide immediately and not to delay this step for several weeks – the time saved works for you!

Deploy a simple template on the selected CMS (header – navigation – content – footer): Do not wait for the elaboration and approval of the logo, corporate identity and other design elements! Any thematic picture in the cap with your phone and name will be enough. The administration system should immediately “skew” the one on which the site will continue to work.

Create 3-5 pages (home, about the company, contacts, etc.): The URLs of these pages should be made right away: CNC in accordance with the selected CMS. They will need to be saved on the main version of the site. Make sure to have proper content for Terms & Conditions and Privacy Policy for your website.

Fill the page with unique content (texts + photos): On the “main” menu, you need to write from 1500 to 2500 characters of a unique text, talking about the company and offers, and add 1-2 unique thematic images. On the “about the company” page, 1000 characters with one picture will suffice. On the “contacts” page you need to specify as much as possible. Provide your contact information, a map and feedback form.

Remember: the more commercial factors you discover on these 3-5 pages, the easier and faster will be the indexation of your new pages.

Create a Sitemap.xml and Robots.txt file: Fill in the meta tags of all generated pages. Add more detail about the creation and configuration of Sitemap.xml and Robots.txt, as well as the correct filling of the main META NAME and Title pages.

Have Proper Hosting. Hosting should immediately choose a site under development, and not hang where cheaper. Hosting is like renting a place on internet; the better the hosting. the better uptime and results. Hosting does matter indirectly in SERPs.

Start posting links from other sites and social media platforms to your website: Do not take the first month more than 10-25 links from third-party resources. Otherwise, you risk catching the “reference explosion” filter faster than completing the development of the main site. Ask friends and family to share your posts on social media and link them to your website. Google sees and check the visitors source. If people from social media websites comes to your website and stay on it, it means it’s worth mentioning and showing in SERPs.

Indexing site: Search engines learn about the existence of your site earlier, and when you “lay out” the main version of the site after 1-2 months of development, search robots already know about its existence and index its new pages much faster.

Age of the site: The greater the age of your site, the more loyal and with greater confidence Google belongs to it. It turns out that a site may not be out of the Google sandbox (a filter that does not allow new sites to the top for highly competitive queries) on the 6th month of SEO, as is usually the case, but can, for example on the 4th month.

The naturalness of the set of reference mass: It is necessary to type links on new sites very carefully and most importantly, systematically. We, for example, do not recommend taking more than 50 links per month and more than 10 for 1 Google update. Agree, having in store for 1-2 months more, this task can be performed more efficiently, and the reference history will be more attractive.

Links Weight & Relevance: Links work better and transfer more weight with time. From the moment you link to the moment when it starts to benefit, it can sometimes take several months. Some links may not be indexed immediately; some will not be counted until they fall under the “amnesty” of Google. So why waste time and wait for the development to finish, when you can already have dozens of “sagging”, useful links at the time of its launch.